Goals and outcomes

Conversions

Understand which visitor actions create business value for Northline Coffee.

Progress from visit to completed goal · Last 6 months

Sessions

21.6K

Engaged

14.7K

Viewed offer

5.3K

Started goal

1.4K

Converted

540

Metricon insight

Offer-page visitors convert at twice the site average.

Send more qualified traffic directly to the highest-performing service and pricing pages.

Tracked outcomes ranked by value · Click any row for detail.

Source	Completions	Rate	Value	Status
Lead form submitted /contact and service pages	205	1.12%	£10,421	Primary
Phone call Click-to-call actions	130	0.71%	£6,451	—
Purchase Completed transaction	108	0.59%	£6,203	—
Email enquiry Direct email actions	97	0.53%	£1,737	—

Demonstration data · Connected Google data will replace this preview after sync